2016 | Mermaid Waves | Chicago Fashion Destination

December 31, 2016

New Year Improved Me: My Personal and Professional Goals for 2017

Hey Mer-babes! We made it through 2016, what a year! Personally it has been the best year of my life.  I graduated high school, and have been able to transition into doing the things I love full-time, instead of as a hobby.  In the few short months I have been full-time living my own life I have done more amazing projects than I have my entire life.  Not being tied down to a schedule has been really difficult for me, I loved hearing that bell ring every 45 minutes and knowing it was time to switch classes, but I am loving the challenge.  It forces me to find time for the things that are important to me, such as getting in to that early Soul Cycle class, or taking time out of my day time for morning ballet.  I also got to travel and see some new places, some that I loved and some that I didn't love, both being equally important.  My blog has grown faster in the past four months than in its three year existence and I couldn't be more proud of myself.

Happy happy 2017 my loves and may it be the brightest yet! Keep reading for my personal and professional goals for 2017, and the hottest posts of 2016.


December 27, 2016

Sparkle Baby: The Outfit You Need to Be Wearing New Years Eve

 Hey Mer-babes! I love putting together New Years Eve outfits, it is the one time of year where normal people dress like we do on a regular basis.  Sparkles, sequins, shine, and of course velvet are the building blocks of a killer New Year's Eve look.  I paired to off the most popular silhouettes this season, the off the shoulder top and bell bottom pants to create the ultimate New Year's Eve party look.

December 26, 2016

Merry Christmas: Post Christmas Sale Roundup

\Hey Mer-babes! How was your Christmas? Mine was so so lovely.  Santa hooked me up with some amazing new pieces that I can not wait to show off.  I am writing to you in the softest new pajamas ever (shop here!) and new moccasin slippers (shop here).  The most wonderful time of the year is coming to a close but that doesn't mean the fun has to end.

I know you babes love a good sale because my Cyber Monday sale roundup is STILL one of my most popular posts.  I have rounded up 15+ of the best after-Christmas sales around the internet and have put them all in one convenient spot, right here.  Between post-Christmas and New Years Sales right now is the BEST time to shop!  I know you have been shopping for everyone but yourself for over a month now, so kick back, put on those new pajamas, shop the after-Christmas sales and TREAT YOURSELF.

PS: I just remembered it is Mermaid Waves' third birthday today! Happy Birthday my love!

Up to 50% off.


December 22, 2016

You Should Be On A Christmas Card: The Holiday Party Look You Need for the Rest of the Year

Hey Mer-babes! Christmas is almost upon us and New Years is right around the corner.  I am sure between now and 2017 you have 1,000 events to attend, between BFF brunches and cookie swaps to Christmas dinners and NYE parties, and this one look will get you through them all.  I promise.

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December 19, 2016

Golden Birthday Celebration: Ain't No Party like a Pizza Party + 19 Life Lessons

Hey Mer-babes! I am currently on the couch with some sort of flu like virus which is definitely not how I wanted to spend my birthday, but what are you going to do?  I am very excited to be sharing my pizza party photo diary with you all!  I am seriously obsessed with this shoot, 19 pizzas are definitely the way to this girl's heart.  

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December 17, 2016

Golden Birthday Giveaway: Skincare, Shoes, and More

Hey Baby-babies! I could not wait a moment longer to launch my Golden Birthday Extravaganza Giveaway!  I am calling this the Mermaid Waves Starter Kit as it includes all of my favorite things.  Originally this started out as a giveaway of 19 of my favorite products / retailers but the goods just kept coming and now there are 20 + amazing items that one lucky babe will win!


Chicago Shopping Party with Mermaid Waves

Hey Mer-babes!! Christmas is quickly approaching and I am sure you have already checked off everyone on your list, but have you treated yourself?  You all know that I am all about "treating myself" so I am helping you do the same.

December 15, 2016

Golden Birthday Celebration: Pizza Party Photo Diary + #19onthe19 Playlist

Hey Mer-babes! I just could not wait a moment longer for the Golden Birthday Celebration to begin! The first of the birthday series is a photo diary from my latest shoot along with a playlist! 

This shoot was such a dream come true, and my biggest project yet.  I had so much fun putting this shoot together as it took on all my favorite things: gold, birthdays, and pizza. I made the mood board, found the space, and styled the looks, not bad for a barely 19 year old.  As always, this was a family matter so I have the thank my father for gathering 19(I wish I could capitalize numbers) pizzas, and my mother for taking these amazing pictures.  

For this first look I went with something more casual than my everyday street style looks.  This look is my take on the it-girl / model off duty look, think Bella, Kylie, Kendall, etc.  A good pair of boyfriend jeans and a cute sports bra can go a long way when paired with fun props like balloons and pizza(s).

 Pro tip: pizza is the ultimate Instagram prop, you literally can not look bad while holding a slice. 

For my birthday I am bringing you all kinds of fun exclusive content.  This post includes my #19onthe19 playlist featuring a song from each year from 1997 to today.  Except for 2006, that year got two songs because "Unwritten" vs "Sexyback" was a tie I was not willing to break.  This playlist was so much fun putting together; "Complicated" by Avril Lavigne was my favorite song of all time and was one of the first CDs I owned.  Then, I realized that it was from 2002, LOL, clearly I was quite the angsty five year old.  "Hollaback Girl" by Gwen Stefani was my life in 2005, I had the Gwen Barbie doll and I swear she is the reason I have blonde hair today.  I feel very blessed to have been born in the year that "Wannabe" by the Spice Girls was topping the charts.  Listening to some of these songs now makes my ears want to bleed but the memories are just too good not to relive.

 Listen to the playlist and let me know which songs were some of your favorites and which ones I missed!


December 11, 2016

Shake Your Pom Poms: Rock this Piece to Every Holiday Party

Hey Mer-babes!  Birthday week starts Tuesday and it will be kicking off with a crazy-amazing photoshoot.  After that the madness begins, its my last birthday as a teenager, THANK GOD, and we are going to celebrate!  Be sure you are following along on Snapchat (danimikay) and Instagram stories (mermaidwaves) to get the first look at the golden birthday celebration. 

Now onto the good stuff, like this sweater.  This ASOS sweater dress (shop here) is everything you need this season, and so much cooler than your average ugly Christmas sweater. .  From Ugly Sweater parties to baking cookies to every other assorted holiday gatherings, you will be the center of attention.  I am obsessed with the movement and dimension of this sweater dress, bye bye boring knits.  You can shimmy and shake and your pom-poms will move with you! You can make this sweater dress work for so many different occasions depending on how you style it.   I went with a flirty fun look with a pair of over the knee boots (shop here) and a velvet choker (shop here).  These over the knee boots (shop here) have definitely been my favorite shoes of the season, the taupe color is so versatile and much softer than the average black boot.  

I kept this look super simple to let my pom-poms do the talking but you could pair this sweater dress with a chunky knit scarf (shop here) or accessories of your choosing.  For a more casual day time look you could swap out the bare legs for a pair of jeans in you style of choice, flares for me obvi.  I have yet to try to put a coat on over this sweater so that will a bit of an adventure. But looking this good is worth a little chill! 

What holiday parties are you heading to this season? I am heading to none (LOL) so I have lots of time to help you get ready for yours!  You can always message me on Snapchat with questions you have or any looks you want to see on Mermaid Waves.  

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December 10, 2016

Macy's Ugly Sweater Party in Chicago

Hey Mer-babies! The snow is falling and I am feeling all of the Christmas feels.  I happily stood outside and waited ten minutes in the falling snow for my Uber because the HOLIDAYS ARE HERE!  As a December baby I feel that God gave me an extra dose of holiday spirit.  That is why I am especially excited to be sharing this amazing event happening at Macy's next Friday.

December 16 is Ugly Sweater Day and Macy's is throwing a party to celebrate!  I am so excited to be there, I will for sure be rocking my ugly (cute) sweater! This is a free in-store event and the perfect time to do some holiday shopping while having an amazing time.  There will be hot cocoa, and Christmas cookies, along with a DIY station and more surprises!  Macy's also has an amazing collection of whimsical holiday sweaters for you to wear to all your holiday parties this season.

I can not wait to see you babes at Macy's State Street on December 16 at 5:30 for Ugly Christmas Sweater Day.  For more information or to find an event at a store near you visit MacysHoliday16!


December 7, 2016

Girlfriend Gift Guide: Novelty Bags

Hey BB Girl!  Are you still looking for the perfect holiday gift for your favorite babe (or yourself)?  Ive got you!  Novelty bags are the perfect gift for all the ladies in your life; whether your girl is a Disney princess, a fashion diva, a foodie or all of the above; there is a bag out there for her.  I am obsessed with novelty bags.  Give me any cute colorful shape with a shoulder strap and I'm in.  I have a pizza (or two), a fried egg, an Instagram logo, and a strawberry milk carton just to name a few.

Each novelty bag is so different from the other your collection can continue to grow and grow, making these bags a perfect gift!  I love to pair my novelty bags with a simple day time look like jeans and a tee shirt to really let my bag shine.  It is impossible to leave the house with a novelty bag and not be showered with compliments, I am serious. Try it.

 Below are the novelty bags that I have been obsessing over this season, along with the perfect keychains to turn any ordinary bag into something a little extra. 😉  These bags are all different price ranges as well making them the perfect choice for gift giving season.

Remember you can shop this post by clicking on the link coordinated with the numbers below, or by clicking directly on the bag you want to shop!   Shop my holiday gifts in my HOLLA-day shop along with the other Girlfriend Gift Guides!

XO and Happy Shopping!


December 5, 2016

Make a Run for It: New Balance Chicago

Hey Mer-babes!  I am so excited to share with you my latest Chicago gem,  New Balance Chicago.  Yes, you read that right!  New Balance Chicago is family  run and has five locations across the Chicago land area.  I made my way over to the New Balance store in Lincoln Park for a shoe fitting.  As a ballet dancer I have had many pointe shoe fittings in my life time but had never had one that came close to the depth of this fitting. Seriously, the people in the store are so nice and accommodating I highly recommend you head in if you live in the Chicago-land area.  I literally had such a fun experience buying running shoes.  
First I got measured for size, I am usually between a 5.5 and a 6, which was the case at New Balance as well.  Then, I hopped up on the foot scanner which showed my V high arches, a proud moment for any dancer.  After the scan, I did a walking test to show my fitter how my feet moved when I was walking as opposed to standing still.  For me my main issues was the flexibility of my feet, high arches and flexible ankles allow your feet to wobble around without much restraint. 

No sweat because New Balance had the perfect shoes for my needs with had so many options.  I was first drawn to the lifestyle shoes, more relaxed fits for everyday wear.  They had shoes that were super chic and on trend, even ones that sparkled!  Even though I was drawn to those shoes I wanted to try on a more classic running shoe that New Balance is known for.  Being the old lady I am I of course chose their original model from the 80s, the 990 (shop here).  I literally fell in love, my aching feet actually stopped hurting for once in my life, I had to have them.  I love the classic silhouette and I love that they look like a New Balance, they aren't trying to be something they are not!

With my new kicks (shop here), I paired these New Balance leggings (shop here).  These leggings are so comfy I am wearing them as I am writing this post.  I love the thickness and texture, it makes them super flattering and more importantly warm.  I added a simple black jacket (shop here) and pom-pom hat (shop here) for a sporty-chic vibe.   

Head to the bottom of this post to enter to win a shoe fitting, free pair of New Balance kicks, and a gift card to shop! PLUS in case you don't win the contest, which you totally will, you can receive $10 off your next purchase by using code #NEWBALANCECHI10 in stores.  


December 2, 2016

Mixing Animal Prints While Staying Chic: It Is Possible

Greetings Mermaids, Happy December!  Who else is a Sagittarius babe?!  I am just living for this month so far. Ok, so its the second day but just go with me on this one.  I have been working on some very exciting projects coming soon to Mermaid Waves and want to spill the big secrets so bad.  For now all I will tell you is its my golden birthday on December 19th and we are all going to be celebrating!  Be sure to sign up for my email list (on the right side bar) to stay updated and follow me on Snapchat (danimikay) because thats where I share all my news first! 

 It just got real cold real quick and my body is in shock.  Its 40 degrees today but its going to be forty degrees colder AKA zero degrees in less than a month.  Dressing cute when all you want to do is wear your entire bed out in public can be difficult, I know.  When you look good you feel good, and when you feel good the god-awful temperatures seem a little bit warmer.  That actually how that full saying goes, most people don't know that.  My favorite way to stay cozy and chic in the winter is with (faux) fur.  A lot of people seem to fear furs for the same reason they fear animal prints, they have a bad reputation.  Animal prints can be really bad or really good, I agree, but if you know how to style them right, you can load up on all the prints your heart desires.  

In this look I am wearing faux leather, faux fur, and faux python, that practically an entire petting zoo in one outfit; for a small girl like me that does sound a little bit crazy but its not.  I started the look with a simple base of a black turtleneck (shop here) and a silver leather dress (shop similar for $15).  People always ask me how I come up with my outfits, I usually say "IDK I just do" not because I am rude but because I just do!  It is so simple to pick out a base look and then build from there.  My next layer was these python boots (shop here on sale!), and next this vintage python bag (shop similar for $25).  The pythons are different colors completely which allows them to be paired together, no fear of clashing here!

For the last and final layer of this winter look I added my favorite faux fur coat (shop here).  This coat is such a statement piece and one of the best outerwear pieces I own.  It elevates any outfit into a super chic street style look.  In the depth I winter I love throwing it on over a pair of sweats and instantly go from sporty to sporty-chic.  So there we have, fur on leather on python! Now its your turn to take on the trend.  

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November 29, 2016

Candy Land: The Fashion Girl Way to Style All Your Sweaters

Hey Mer-babes! At the end of the day we are just all trying to reach fashion it-girl status am I right?  While we may not all be the next Gigi, or Alexa, or Chiara, we can dress like them.  I am all for being yourself and rocking you own style, I mean DUH thats literally why I started Mermaid Waves, but sometimes its fun to follow in the footsteps of your favorite leading lady.  For example, I was at work yesterday and a girl came in dressed sooo cute, like best outfit I've seen in a hot second.  She was rocking a beret and it totally inspired me to throw on a beret (shop similar) with my outfit today!  And TBH she was pretty rude, I knew I could rock a beret and be nice at the same time, berets and being polite are not mutually exclusive people.  That's the best part about taking inspiration from other people, you can make it your own by simply putting a smile on your face.  

I am obsessed with the oversized sweaters paired with culottes look that I have been seeing all over Instagram lately so I had to try it out for myself.  It was as successful in real life as it is on Instagram. This Gap sweater (shop here) is the perfect piece to rock this winter with literally everything, its beyond soft and pairs perfectly with any piece from culottes to jeans.  With my sweater I paired blush culottes (shop similar) that I originally wore as part of a two-piece set.  I love this blush tone, and I love that I am bringing it into winter with me.  Pastel tones can be made completely winter appropriate when paired with the right pieces, like an oversized sweater.  

I pulled this look together with a pair of glitter heels (shop similar).  These shoes perfectly tied together all the colors in this look.  This look is perfect for any event this holiday season.  What kinds of look do you want to see more of this season? Let me know below in the comments!

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November 27, 2016

Don't Stop the Shop: All the Best Cyber Monday Deals - UPDATED

Hey Mer-babes! Any shopping diva knows tomorrow is the real shopping holiday.  Cyber Monday has always been the biggest day to shop in my book.  The ability for me to never leave my house  makes Cyber Monday a real winner, no pants no problems.  Plus retailers tend to save the best for last, meaning Cyber Monday deals are the best deals of the shopping weekend.  Although I have already done some shopping these weekend, I couldn't resist, I am most excited about the amazing sales I have listed below.  These sales have already begun so you can get shopping immediately!

Below I have 24 sales listed with direct links for you to shop along with coupon codes for you to get you Cyber Monday on!  Happy Shopping! Snapchat (danimikay) me your purchases!

American Apparel- Still on!
Extra 60% of sale and 40% off sweater with code CYBER

American Eagle + Aerie - Still on!
50% off cold weather accessories and sweaters, BOGO on bralettes
Asos - Updated 
30% off party looks

22 more sales listed below!

November 24, 2016

Girlfriend Gift Guide: Girl of the 21st Century

This gift guide is for the tech savvy girl in your life.  I literally couldn't find one tech gift guide geared towards women so I obviously had to create my own.   This guide isn't just for the tech savvy though, this guide has gifts that every girl in your life will love, trust me if I can figure out these products anyone can.   Between wearables such as a rose gold iWatch, a chic bracelet for your Fitbit tracker,  a charging bracelet, gadgets to up your selfie game, a printer for your hottest grams, and the chicest speaker out there, your ladies will be feeling the tech love this season.

Be sure to check out the rest of my gift guides here, along with a roundup of the best online Black Friday deals happening now!  Remember you can shop this guide by clicking directly on the product you want to buy.

Now, I am back to my couch to eat more holiday cookies! XOXO and happy shopping this weekend. May the odds be ever in your favor.

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Sorry Door Busters: Shop the Best Black Friday at Home

Hey Mer-babes!  I have never been one to get into the Black Friday madness,  I love staying at home, eating leftovers, and putting up the Christmas tree.  With the crazy online sales that have already begun TODAY there is really no excuse to leave the house tomorrow.  I have rounded up the best Black Friday sales from my favorite retailers and picked out some of the best deals. Here is a sneak peek at some of the amazing pieces I found for you.  Scroll down to shop the 30 pieces I have hand selected.


November 23, 2016

Bye Bye Boring: Instantly Upgrade Your Look This Holiday Season

Hey Mer-babes!  It is almost Thanksgiving (god bless) which means it is officially the most wonderful time of the year.  While it truly is the most wonderful time of the year it is so easy to forget about ourselves in the mix.  Between Holiday shopping and parties the next month is like a mad dash to the New Year.   All that craziness combined with the cold weather makes it super simple to get in the jeans and sweater rut.  Thats why I am here! As your fashion fairy (mermaid?) godmother.  This one piece will instantly transform your everyday look into the perfect holiday party get up.  

I have had this mesh maxi dress (shop similar) for a few years now,  I found it on Black Friday for super cheap but I had no idea how to wear it.  It had no lining and former me could not figure out how on earth this dress was to be wearable but of course I bought it anyways, as the trend-spotter I am.  As you know I am living for layering this season, and I had an epiphany.  To wear the mesh dress over jeans, duh.  I have already been wearing my slip dresses over jeans so why would this dress be any different, hint: its not.   I have picked out some amazing mesh dresses for you in a widget below, some of these have slips that you can just snip out when you want to pair with jeans, or put back on when you want to wear it alone.  

Styling this dress is a breeze.  I put on a base outfit of flared jeans (shop here) and a simple black tank.  From there I added my mesh dress and BAM, Holiday Party Look.  Of course no look is complete without a killer accessories squad.  I am all about texture so this pink faux fur jacket (shop here) was the perfect addition, the shaggy fur with the flare jeans is serving up major disco vibes but with a modern feel.  A block heel boot (shop here) holds it own with all the fabric floating around above it.  

My sunnies are by 2 SEE LIFE which is my latest sunglass obsession.  I love these clear frames with the mirrored lens, these sunglasses can take on the feel of any look you pair them with.  You can use code DANIAM at checkout and receive a FREE pair when you buy 2 for $20! Merry Christmas to you babies! 
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November 22, 2016

Shop Small: Chicago's Best Local Pairings

There are few things I love more than Chicago.  The shopping, the food, and the art make me so proud to call this place my home.  Small businesses are what make Chicago the amazing city it is.  Without all of the local restaurants and retailers Chicago would be no different than any other city.  I am extremely proud that as an influencer I have the ability to support and showcase small businesses and hope that you will do the same!  This Saturday, November 26 is Small Business Saturday and I hope you will join me in celebrating at some of your favorite local spots.

Of course, I wouldn't leave you to roam the city all by yourself so I put together a guide to my favorite local spots.  These small business pairings are the perfect spots to hit up together neighborhood by neighborhood.


November 21, 2016

Girlfriend Gift Guide: "She Leaves a Trail of Glitter Wherever She Goes"

Hey ladies! Welcome to the second edition of the Girlfriend Gift Guide, see the first edition here.  I am so excited to share this amazing collection of gifts with you.   These are for the sparkliest ladies in your life, who spread kindness like its confetti and never leave the house without a little sparkle.

There are a million ways you can shop on Mermaid Waves, above is the boutique tab that will allow you to shop my trend, holla-day, and fit boutique.  On every outfit post there are "shop the post" widgets that allow you to click right through and shop my look.  For my gift guide posts you can literally click on the item you want to shop and get right to shopping.

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November 19, 2016

Over and Over Again: Revive Your Favorite Off the Shoulder Top for Winter

Hey Mer-babes! Off the shoulder tops were huge this summer and has us all feeling super sassy.  Just because the temperatures are beginning to drop doesn't mean our sass levels have to drop with it.  Ok, side note, how excited are we that it SNOWED this morning? I'm excited, a month left until my birthday (#19onthe19th) and I am hoping for a white birthday.  I am loving all the layering I have been doing this season, I am not stopping now.  Your off the shoulder top can easily be layered over a blouse to create the perfect Friends-giving look.  

This off the shoulder top with the large ruffle detailing (shop similar here and here) is so wavy.  I paired it with a fitted oxford (shop here) making this the perfect holiday combination, right behind mashed potatoes and gravy.   I love the juxtaposition of the crisp white collar paired with the more bohemian silhouette on the off the shoulder blouse.  I styled this pairing with wide-leg pants (shop Kenzo x H&M here and similar here), these are the perfect holiday pants aka very pie friendly.  For a more laid-back vibe you could swap out the wide-leg pants for a skinny jean or the most pie friendly pants on the market, leggings.  When mixing patterns I tend to go towards one large and one small print as seen in this look.  The large florals on top pair nicely with a smaller geometric print on these wide-leg pants.   This top and pant came from the same KENZO X H&M collection making it super simple to rule out fears of clashing colors, like two reds that don't match, but I highly encourage you to go beyond one collection and mix pieces from all over.

Accessorizing such a bold look can seem a bit intimidating but it is so much fun.  This faux leather baseball cap (shop here) brought out the black bases throughout the look creating a seamless quality from head to toe.  Picking a bag was a breeze for this look, red and a touch of yellow means the pizza purse is coming out! Shop the pizza purse for under $50.  Not just any shoe can stand up to a wide-leg pant, I chose these block heeled booties (shop here).  Block heeled booties are huge this season and for good reason, I just had to hold myself back so hard from making any embarrassing rhyme jokes. 

Thanksgiving is less than a week away and it is officially Holiday shopping season! Let me know in the comments what kind of content you want to see over the next coming weeks.  Get ready for lots of gift guides, Cyber Monday deals, and holiday party looks!  Get a jumpstart on your holiday shopping by visiting my HOLLA-DAY shop!
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November 15, 2016

Treat Yourself: Kiehl's Apothecary Preparations

Hey dolls! You may have noticed a new addition to my skincare routine over on snapchat (danimikay), my personalized Kiehl's serum.  Kiehl's just launched Apothecary Preparations, an in-store only service that is personalized to each individual!  First, I sat down one on one with a Kiehl's expert to discuss my skin situation.  For me, I am a little oily, a little dry and super acne prone, which is not an easy combination to combat.  We took a look inside to Skin Atlas which made addressing my specific concerns super easy,  I pointed out which photos represented my skin, photos included different degrees of texture, redness, enlarged pores, and wrinkles.  Then, I ranked my specific concerns and decided on treating my skin with the pore minimizing and brightening complex.  

After the consultation is completed, I was given my customized bottle and box.  Inside the box is the Skin Strengthening Concentrate along with the pore minimizing complex and brightening complex.  The main ingredient in the concentrate is Squalane a botanical lipid that is highly compatible with your skin's natural oils.  The Skin Strengthening Concentrate is then combined with two complexes of your choice!  

Once I got home I activated the serum by emptying the two complexes into the strengthening complex.   I have been using this serum for only a few days now morning and night and I am already loving it.  I haven't had a break out since, which is rare for me.   The serum goes on light and dries completely matte.   The Apothecary Preparation service makes an amazing Holiday gift, you can bring your friend or family member into the Kiehl's store so they can sit down and experience it for themselves.  It is also the perfect way to treat yourself! Head into the store, pick up some holiday gifts, get a consultation and leave with an amazing product for yourself.

I have linked some Kiehl's products below that would make amazing holiday gifts if you are unable to visit a store in person.


November 14, 2016

Pink and Pouffy: Wear Children's Clothes like an Adult.

Hey Mer-babes, happiest of Mondays.  This morning was a major struggle for me to get out of bed, the cold weather and the dark skies make it hard for even the morning-est morning person.  The best way to find some morning motivation is to think of something you're passionate about.  For me, that passion is this cape (shop here).  I got stopped all day with compliments and questions on this beauty, and I giggled to my self all day knowing where I found it.  The Target children's section, their little girl's section is honestly dreamy, full of fur vests, tulle, and pom-pons.  Children's clothes have a whimsy and playful quality that is hard to find in the real people world.   

I paired this cape with some other playful pieces to create a look that will launch you out of bed tomorrow morning.  This cashmere sweater (shop here) is so much vibrant and on major sale right now!  I am not a huge hot pink person but this sweater totally changed my mind, with just a pair of jeans its adds a little pizzaz (great word) to any look.  We all know I'm obsessed with denim so I won't bore you, but just take a look at these pans.  The two-tone jean (shop here on SALE!)  is super trendy while also being incredibly flattering.  It creates a super long leg line; the dark stripe is for your legs what bronzer is to your cheek bones!  I kept this look casual and weekend ready with a pair of white converse (shop here).   A pair of pink sunglasses (shop here) and my Fitbit (shop here) also brought some fun color to this look.  

In other news I can add emojis to my posts now.  I am thrilled.  😻🙆
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November 12, 2016

Girlfriend Gift Guide: "Women Who Wear Black Live Colorful Lives"

The Holidays are fast approaching (yay!) and that means you have lots of shopping to do.  I live for shopping, gifting and curating my picks, therefore this season is my favorite time of the year.  Today I am sharing with you the first of many gift guides for the Holidays.  The girlfriend gift guide series will feature a quote or phrase describing the gal these gifts are perfect for.  I don't love typing my friends by "sporty" or "girly" because I never seem to fit any of those molds, I decided to find quotes that describes the essence of the fabulous ladies in your life!

The first guide is for the girl who always wear black.  Whether she's chic and sleek like Kim K, edgy like Rihanna, or classic like Audrey or all of the above; her closet is a deep sea of black.  Don't be that friend that tries to get her to wear color, respect her monotone wardrobe with these amazing finds.  

Click on the item to be directed straight to shop!  Otherwise, links are provided below with coordinated numbers.  I am taking all the hassle out of Holiday shopping! Items 4, 5, and 6 are not clickable on the image but when you shop with the links below enter code "dani" at checkout for 15% off your purchase!  Be sure to head to the "BOUTIQUE" tab and shop more of my picks from trends, to fitness, to holiday gifts!


November 10, 2016

Barbie Girl: How to Pair Bold Silhouettes with Bold Color

Hey Mer-babes!  A lot of craziness has gone down in the last 48 hours and even more negativity has been thrown out on into the world.  I am not here to comment on any of that, because honestly I don't know what say.  But I am here to bring you fun and fashionable content.  A good outfit does a lot for my personal morale, so if you need a little pick me up or even a distraction you have come to the right place.  

I am back wearing Kenzo x H&M.  I saw this piece in the first collection preview and just about died.  I love finding pieces that are super chic but also look like they are made for a five year-old.  Basically, this piece checked all my boxes.  Since Kenzo x H&M has come out I have worn more zebra print than I have my entire life, zebra is definitely not my go-to print but with the bold color and silhouette of this sweater it is impossible not to love.  The best part of this top is definitely the crocheted peplum, but also maybe the oversized sleeves.  Unfortunately this piece is no longer available but this top from the collection (shop here) and this ASOS blouse (shop here) are great alternatives.  A bold top like this can easily be paired with a simple pair of black skinny jeans, but where is the fun in that?  I went for a more "Disco Barbie" vibe and paired this bold top with some other bold pieces.  By balancing out the drama of this top with some other dramatic pieces it makes this piece a little less intimidating and a lot more fun.  

Light-wash denim flares (shop here) are a perfect fit for this sweater, they give this look a softness which is the perfect contrast.   A chunky heel (shop here) is the only shoe that could stand up to this look, the white heel has a mod vibe that pairs well with flares.  A candy-colored mini purse (shop similar here and here)  is such a fun way to tote around your belongings.  This multicolored bag perfectly ties in all the colors of look.  


November 8, 2016

Thoughts on Instagram + My Favorite Accounts

When I was in middle school I wanted an iPhone so bad solely so I could have an Instagram Account.  I remember finally getting my first iPhone and immediately downloading the app, creating an account (@mermaidwaves since day one), and snapping my first photo with filter of course.  Instagram has grown a lot and I love it for that, back in the day I wanted so badly to get 100 likes on one of my photos to land on the popular page, 100 likes!  Today Instagram's reach and impact is so far beyond anything I could have imagined only a few short years ago.

I love Instagram an unhealthy amount, I work so hard on perfecting my little squares and take at least 100 photos before posting one.  I have no shame about it either, I will never pretend that I snap one photo and post it.  To give my feed an ounce of cleanliness, I try to edit each photo the same way.  I turn down the temperature and add the same filter to each shot.  Also, I try to vary the kinds of photos I post, a detail shot, full body, interior, etc; adding variety keeps you followers interested.

 I really tried to be that person that plans out all their content a week in advance and then like a ghost just posts photos based on a schedule, but I love Instagram too much.  I love sharing an exciting moment in my life when it happens, today I voted for the first time and I wanted to share that with my followers.  I follow so many amazing people who have crazy clean, perfect feeds and that is an art, I am not shaming that at all, but for me thats boring.  I am a real person with thoughts and feelings and I want my feed to have a life behind it.  I know that the way to grow your following the fastest is to have a perfect "aesthetic" feed, but honestly, I would rather grow slowly with people who genuinely love my content and want to know what I'm wearing, or eating, or thinking.

Instagram feels so fake to me right now and that hurts my soul.  If I get one more comment made solely of random emojis or a "cool" from some robot, I may cry.  Instead of continuing to complain about Instagram I wanted to share some of my favorite accounts run by really cool real people.  This was so hard narrowing it down because I follow some crazy amazing people.  This may have to become a monthly roundup!

Smiling after voting for the president. Wearing rose gold sunglasses and voting bracelet,

@LizzyPerridon - Her feed is full of fashion, food, and amazing travels.


November 6, 2016

Zip It or Flip It: Kenzo x HM

The H&M designer collaboration comes once a year and usually all ends up on E-Bay for 800 times the original price.  But this year, it finally ended up in my closet.  Kenzo is one of my favorite designers, their use of bold color and pattern is always innovative and inspiring.  This was definitely not the year to miss out on another amazing collection, so I set my alarm early and got shopping.  Miraculously one of the six devices I had waiting on the website got through, and I got three amazing pieces that hopefully will be showing up at my doorstep soon.  I was so content, then one of my amazing followers informed me that there was still tons of merchandise in the store.   I ran (actually I walked) there immediately.  I have no idea how people had not purchased everything in sight but somehow there was tons of items still in the store, and I got to pick up one more piece. See entire collection, some is still available to shop online!

This coat is definitely the best piece of the entire collection, it is technically a mens piece so I didn't even look at it online, shame on me.  This coat is reversible, and the bottom of the jacket zips off to create a cute short bomber.  You can literally wear this coat a thousand ways, and it intend to do just that.  There are four bold patterns on this coat, it should come as no surprise that my favorite is the pink zebra.  A bold statement coat can elevate any look, I wanted this coat to be the star so I styled a super simple look to go with it.   This base outfit is my uniform from September to March.  A simple black turtleneck (shop here), paired with black flares (shop here), and black booties (shop here).  These amazing sunnies are by WearMe Pro,  I love the rectangular aviator shape (shop here), which is serving some major retro vibes.  

I am jumping in a Kenzo X H&M coat.


November 4, 2016

Reduce, Reuse, Recycle: How to Get the Most Wear Out of Your Occasion Dresses

I love buying a new dress for each occasion, but I always feel so much guilt looking into my closet and seeing a row of beautiful dresses I have only worn once.  Your dresses deserve better than that, they deserve to be shown off and twirled around it multiple times.  The best way to make this happen is to shop smarter; when you are in the store before you purchase that perfect occasion dress try to imagine one other way to wear it.  Whether its for another season, with a different pair of shoes, or from day to night and vice-versa.  If you can immediately think of one other way to style it, chances are you will think of many more.   

I wore this dress for my graduation (see the look),  I knew this dress would be perfect for so many occasions when I bought it.  The best part about a versatile dress is that it may be a little unexpected for the occasion, wearing a marble print long wrap dress is a little unusual for a graduation dress, but when have I ever done anything ordinary.  The ability for me to wear this piece two seasons later and still look seasonally relevant means it was a great purchase.  

To restyle this wrap dress (shop similar here and here), I decided to go for a 70s inspired, pink, bohemian vibe.  I love pink faux fur jacket (similar here and here), it adds a little sass to any look.  I love throwing it on over a tee shirt with boyfriend jeans for an instant outfit boost.  It doesn't take a lot to revamp this occasion dress, just a different outlook! For my accessories I went with gold hoops  (shop here) and gold heels (shop similar), I love the little metallic pop to contrast the muted vibes up top.  I would just like to note that I called this fur jacket muted, LOL.   For any pink look, these pink sunnies (shop similar) are so necessary.  


November 2, 2016

Target Finds: Beauty-Ful

I know I am not alone when I say that I am obsessed with Target.  If you follow me on snapchat you know that I literally snap the entire store, its just that good.  I love their active wear, their kids clothes are just beyond amazing, their bags are so trendy, and of course I could spend hours in the holiday section.  Target is basically a giant trap that I fall into every single time.

  I decided to do a round-up of the best beauty finds all from Target, these finds are super inexpensive yet so on trend!  I love beauty, I love anything that will de-puff me and make my skin look and feel amazing.  These items that I have rounded up are all skin care goodies, from sheet masks to bb creams, to eye masks.  These beauty basics will have you glowing (or at least faking that glow) in minutes.   All the products in this round-up are under $35 and most are under $10!


 Shop: Charcoal Mask, $3                                         Shop: Tiger Mask, $4

Charcoal is an amazing and natural detoxifier, and a sheet mask is a super simple way to detoxify.  Think of a sheet mask like a concentrated serum, it sits on your skin and works its magic then when you remove the mask, simply rub in the excess for a one-step facial.   This tiger moisturizing mask is so much fun.  Not only it is selfie magic, no filter needed, it has amazing benefits to nourish and hydrate your skin.


October 30, 2016

How to Transition Your Favorite Florals for Fall

Happy Sunday Mer-Babes!  I totally fell off the whole Halloween train this year, I'm kind of sad about it but also kind of not.  Instead of a costume post that you can only wear once a year I am bringing you something way more useful.  I feel like we are so quick to separate pieces of our wardrobe into seasons that we miss out on amazing styling opportunities.  This floral dress is one of those pieces that can easily be boxed up into one category, its spaghetti straps and floral print can make it seem like summer wear, but the velvet and navy aspects of this dress can help it work far into the colder months.  

I got this dress (shop similar here and here) my sophomore year of high-school, I wish I could say that was a really long time ago but it wasn't, it was 2013.  The whole 90s obsession hadn't begun at this point, but as the trend-spotter I am, sixteen year old me knew that this dress had major potential.  The other day I was rummaging through my closet and I was so excited to find this dress, it is seriously on trend right now.  Previously, I had worn this dress on its own or with a sweater over it as that was quite hot in 2014 (see the post if you dare, but please don't laugh).  This time around I gave it a 2016 update, by layering it over a simple Madewell long sleeve tee (shop here) and a pair of over the knee boots (shop similar for only $60).   OTK boots and a slip dress is a killer combination I didn't see coming, this slit is so extra, the OTK boot tones down the leg exposure while still showing off a little thigh.  I love throwing in a piece that is a little unexpected, so I grabbed this Clare V. clutch (shop here), the light leather draws major contrast to the navy dress.  I doubled up on delicate chokers wearing a velvet (shop here) and a rhinestoned (shop here) one, of course no look is complete without oversized hoops (shop here).  

I decided to change up my beauty look a bit, I traded my go-to wings for some falsies by Kiss (shop here).  I love the extra pop that false lashes give! Even though I have massive lashes theres nothing like a pair of falsies.  For my lips I am loving this matte lipstick by Ulta (shop here), it is super hydrating and had tons of pigment, I am wearing Mulberry.  For my hair, I decided the embrace the third day grease and added Triple Sec by Dry Bar (shop here) and a little styling gel.  This gave me a hint of the "wet hair" look without going overboard.  


October 28, 2016

Crushing on Chokers: The It Girl Accessory of 2016

Ok so this is no surprise, but chokers are like really hot right now.  If you are like me you have basically adopted a choker as part of your neck.  If you have yet to jump on the bandwagon, I totally get you.  I hate doing things other people do, I have never read a Harry Potter book or seen any of the  movies solely based on the fact that everyone else was doing it.  But chokers are different, they aren't some strange wizard boy, they are life-changing.  Its like slipping on a layer of confidence before leaving the house, I can't tell you why but I can tell you its addicting.  With my choker on (add hoop earrings for an extra MerWaves look) I feel like the ultimate cool girl. 

I have rounded up some cool girls wearing chokers, yes I included myself, to give you some styling inspiration.  From feminine and dainty to bad and bold, the possibilities are endless.  In my opinion the only time you can't wear a choker is with a turtleneck, I have tried three times now and I just can't make it work, but I'll keep trying.  Head to the bottom of this post to shop my top choker picks, most are under $20! 

PS: Have you checked out the Boutique page? You can shop all my favorite finds from every inch of the internet, all under $100.  Find my favorite face mask, party dresses, and gifts for your favorite gals. 
This chunky choker is the perfect way to contrast the delicate mesh and lace layers. 


October 27, 2016

How to Style a Killer Look When You "Have Nothing to Wear"

Hey Mer-babes!  I have been putting lots of energy into some exciting projects outside of Mermaid Waves (read more about what I have been up to) and was beginning to run low on outfit inspiration.  Yes, even I have those days look blankly at my closet and see nothing.  I decided to start with a single piece and build from there,  I chose this babely (my new favorite word btw) mesh jacket by Happiness.  Then I took to Pinterest (follow me!),  I started going through my Street Style board and found a pin that styled a track jacket with a pleated skirt, the inspiration started to flow again!  I still couldn't figure out the middle piece, I had the jacket and the pleated skirt but I needed a third piece to bring it together.  I simply looked up "mesh jacket" on Pinterest and found a super cute photo of a girl wearing a similar jacket to mine layered over a polka-dot button up, I loved the look of the mesh over the dot print so I decided to take it on for myself.  The final look came out totally different than the original pins, no outfitter stealers here, but sometimes a little inspiration is all you need to create a totally new look!

This look is a little different than my usual, I don't usually rock skirts above the knee or polka-dots, and both in one look is basically unheard of!  This Who What Wear dotted top (shop here) is a great piece for layering, imagine the dot collar peeking out under a sweater, way too cute.  Since my legs felt a little bare in this faux-leather pleated skirt (shop here) I added a pair of sheer black tights.  I am super into tights lately, they are part old-lady and part chic which is super on brand for me.  To make my look feel a little more "me" I added my favorite black boots (shop similar), and of course my signature hoops and choker.   Also, check the "Hello Haters" sleeve detailing, I'm obsessed. 
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